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Google’s FLoC: Is Affiliate Marketing FLoCed?

/0 Comments/in Revelations/by James Nardell

Is Google’s FLoc the death knell of affiliate marketing?

TL;DR My guess is no. That said, like GDPR, FLoC will cause a lot of headaches for online marketers.

First off, let’s take a step back…

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https://affiliatemanager.expert/wp-content/uploads/2021/05/google-floc-nofloc.png 578 770 James Nardell https://affiliatemanager.expert/wp-content/uploads/2020/07/AME-1-300x138.png James Nardell2021-05-18 09:17:192024-03-26 01:38:39Google’s FLoC: Is Affiliate Marketing FLoCed?

Affiliate Manager Expert Signs New Client Chowbus To Manage The Chowbus Affiliate Program

/0 Comments/in Revelations/by James Nardell

Bangkok-based affiliate management agency, Affiliate Manager Expert, announced Chowbus as one of the agency’s newest clients. The Chowbus affiliate program is…

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https://affiliatemanager.expert/wp-content/uploads/2021/05/Chowbus_Affiliate_Program.jpg 1079 1080 James Nardell https://affiliatemanager.expert/wp-content/uploads/2020/07/AME-1-300x138.png James Nardell2021-05-11 02:41:302021-05-11 02:59:24Affiliate Manager Expert Signs New Client Chowbus To Manage The Chowbus Affiliate Program

Music In Advertising: Levis, Babylon Zoon, and 6 Examples of Audio Innovation in 2021

/0 Comments/in Revelations/by James Nardell

BBH and Levi Strauss & Co. clearly understood that music in advertising and branding is critical. Music has the ability to connect people and it can make us feel. Like smell, music can trigger memories. Listening to “Spaceman” triggered memories of the Levi’s ad for me. Then I started thinking about their ads from 35 years ago. This is powerful stuff!

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https://affiliatemanager.expert/wp-content/uploads/2021/04/Babylon-Zoo-Spaceman.jpg 289 344 James Nardell https://affiliatemanager.expert/wp-content/uploads/2020/07/AME-1-300x138.png James Nardell2021-05-03 10:11:502021-05-03 10:44:07Music In Advertising: Levis, Babylon Zoon, and 6 Examples of Audio Innovation in 2021

Affiliate Marketing Lies: Meghan Markle is a Liar. Learn 4 Ways That The Affiliate Marketing Industry Lies too.

/0 Comments/in Revelations/by James Nardell

There are 4 affiliate marketing lies that are so often repeated they are now myths. These lies can cause businesses to pass on affiliate programs. A terrible mistake!

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https://affiliatemanager.expert/wp-content/uploads/2021/04/meghan-markle.jpg 480 640 James Nardell https://affiliatemanager.expert/wp-content/uploads/2020/07/AME-1-300x138.png James Nardell2021-04-26 10:00:332021-04-26 10:21:56Affiliate Marketing Lies: Meghan Markle is a Liar. Learn 4 Ways That The Affiliate Marketing Industry Lies too.

Simon Sinek, There’s No Such Thing as “Soft Skills”, and Affiliate Surveys

/0 Comments/in Revelations/by James Nardell

I rarely find affiliate managers asking their affiliates for feedback via Affiliate Surveys. This is a mistake. It’s a lost opportunity to improve your program.

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https://affiliatemanager.expert/wp-content/uploads/2021/04/Affiliate_Surveys.png 252 600 James Nardell https://affiliatemanager.expert/wp-content/uploads/2020/07/AME-1-300x138.png James Nardell2021-04-19 09:21:482021-04-19 09:22:05Simon Sinek, There’s No Such Thing as “Soft Skills”, and Affiliate Surveys

Algorithms, lego, the Rubiks Cube, and managing affiliate programs

/0 Comments/in Revelations/by James Nardell

Like Rubik’s Cubes, there is no secret to successfully managing affiliate programs. You can break down what’s needed to manage an affiliate program into an algorithm. Instructions for the algorithm include (but are not limited to) the following.

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https://affiliatemanager.expert/wp-content/uploads/2021/03/Cuboth.jpg 720 1280 James Nardell https://affiliatemanager.expert/wp-content/uploads/2020/07/AME-1-300x138.png James Nardell2021-04-12 10:27:502021-04-12 10:51:51Algorithms, lego, the Rubiks Cube, and managing affiliate programs

It’s All Subjective. ‘Your Honor’ Miniseries and Super-Affiliates.

/0 Comments/in Revelations/by James Nardell

Certain definitions within the affiliate marketing industry are, like movie reviews, subjective. Over the years several clients have asked me what defines a super-affiliate. To answer the question I have had to hedge a little.

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https://affiliatemanager.expert/wp-content/uploads/2021/03/Super-Affiliate.jpg 300 600 James Nardell https://affiliatemanager.expert/wp-content/uploads/2020/07/AME-1-300x138.png James Nardell2021-04-04 10:31:302021-04-04 10:31:47It’s All Subjective. ‘Your Honor’ Miniseries and Super-Affiliates.

‘For the want of a nail’, David Ogilvy, and secrets to writing headlines that get your copy read

/0 Comments/in Revelations/by James Nardell

Within digital marketing the ‘For the want of a nail’ proverb has resonance. It can be applied to so many core elements of the discipline. One of the best examples of where the proverb fits is the writing of headlines.

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https://affiliatemanager.expert/wp-content/uploads/2021/03/Rolls-Royce_Ad.png 1438 1091 James Nardell https://affiliatemanager.expert/wp-content/uploads/2020/07/AME-1-300x138.png James Nardell2021-03-28 00:41:262021-03-30 10:13:46‘For the want of a nail’, David Ogilvy, and secrets to writing headlines that get your copy read

The law of unintended consequences and ‘Numa Numa’

/0 Comments/in Revelations/by James Nardell

There’s no doubt that Gary’s video going viral and making Dragostea Din Tei a hit in the US fits the definition. I can’t imagine that the pop group O-Zone ever imagined that their song would become a hit in the US. If you can think of another Moldovan band that has done well in America, I’d be surprised.

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https://affiliatemanager.expert/wp-content/uploads/2021/03/numa_numa.jpg 310 413 James Nardell https://affiliatemanager.expert/wp-content/uploads/2020/07/AME-1-300x138.png James Nardell2021-03-22 00:51:372021-03-30 10:17:18The law of unintended consequences and ‘Numa Numa’

Cashback sites: I’m in danger!

/0 Comments/in Revelations/by James Nardell

If you like scrolling through memes, you’ll have seen the image of Ralph Wiggum sitting on the back of a bus. The text is usually something like “(chuckles) I’m in danger!”

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https://affiliatemanager.expert/wp-content/uploads/2021/03/im-in-danger-meme.jpg 450 800 James Nardell https://affiliatemanager.expert/wp-content/uploads/2020/07/AME-1-300x138.png James Nardell2021-03-14 07:23:462021-03-30 10:19:11Cashback sites: I’m in danger!
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